Chocolate is by far the most popular candy type in America, but confectioners hoping to make it even better are considering the use of California almonds in their products. The share of new candy products containing almonds grew 8 percent between 2014 and 2015, and globally, chocolates including almonds grew the fastest at 18.2 percent. Harbinder Maan, senior marketing manager for the Almond Board of California, commented, “This all adds up to data-driven proof that if confectioners want to make a compelling statement with their chocolates, almonds have a persuasive body of benefits to add.” The story also cites Guangwei Huang, principal scientist at the Almond Board of California, who explained why almonds complement chocolate so well.
About the Almond Board
Almonds from California are a natural, wholesome and quality food. The Almond Board of California promotes almonds through its research-based approach to all aspects of marketing, farming and production on behalf of the more than 6,000 almond growers and processors in California, many of whom are multi-generational family operations. Established in 1950 and based in Modesto, California, the Almond Board of California is a non-profit organization that administers a grower-enacted Federal Marketing Order under the supervision of the United States Department of Agriculture. For more information on the Almond Board of California or almonds, visit Almonds.com or check out California Almonds on Facebook, Twitter, Pinterest, Instagram and the California Almonds blog.