Supporters of almond, soy and other plant-based milks are pushing back against a new congressional campaign aimed at forcing these “fake” beverages to drop the “milk” branding. Molly Spence, North America regional director for the Almond Board of California, says that in the case of almond milk, it’s proven to be a “satisfying alternative” for people seeking to avoid lactose, reduce consumption of animal or soy products, or cut calories. Many types of almond milk contain fewer calories than a lot of dairy milk or other plant-based milks, she says, and most are fortified with calcium and vitamin D. “According to historians, almond milk was often the milk of choice for medieval cooks because it was not subject to spoilage like animal milk and was acceptable for religious fasting or meat-free days,” Spence says. “Those same reasons — shelf life and consumer choice — still hold true today.”
Should Plant-Based Beverages Be Called Something Other Than Milk?
Almond Board |
California almonds make life better by what we grow and how we grow. The Almond Board of California promotes natural, wholesome and quality almonds through leadership in strategic market development, innovative research, and accelerated adoption of industry best practices on behalf of the more than 7,600 almond farmers and processors in California, most of whom are multi-generational family operations. Established in 1950 and based in Modesto, California, the Almond Board of California is a non-profit organization that administers a grower-enacted Federal Marketing Order under the supervision of the United States Department of Agriculture. For more information on the Almond Board of California or almonds, visit Almonds.com or check out California Almonds on Facebook, Twitter, Pinterest, Instagram and the California Almonds blog.